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www.voguebusiness.comWith Zyper investment, VCs are betting on “influencer fatigue ... So she founded Zyper, which aims to connect brands with “super fans” instead of paid influencers. The company identifies the top 1 per cent of a
www.ycombinator.comZyper: Recreating social networks for brands. | Y CombinatorZyper is a machine learning-led community marketing tool that enables brands to identify and engage with the top 1% of their social following, turning them from
www.instagram.com@zyper • Instagram photos and videos You don't have to be an 'influencer' to collaborate with the brands.
medium.comThe Next Chapter for Zyper Today we're announcing that our team is ... While this means we'll no longer be working on Zyper, we're excited to continue to bring people together and serve communities at Discord.
techcrunch.comZyper, the marketing platform that connects brands with their ... Atherton has long-argued that traditional influencer marketing
www.businessinsider.comA Former 'Made in Chelsea' Star Raised £750,000 to Help More ... Zyper says it uses its algorithms to identify influence on a
talkinginfluence.comMove Over Traditional Influencers: It's All Down to "Super Fans ... Product loyalty is the new brand loyalty, according to Zyper, which connects brands with super fans and not professional influencers.
wwd.comZyper, Amber Atherton Identify The New 'Influencers' – WWD Amber Atherton founded Zyper to help brands identify a new type of "influencer" — the customer.
sourcingjournal.comZyper Raises $6.5 Million Series A to Disrupt Influencer Marketing ... Founder Amber Atherton thinks Zyper's community-focused model connecting brands with superfans could cure the ills of influencer marketing.
www.glossy.coZyper CEO Amber Atherton: 'We've reached peak social' - Glossy When marketing platform Zyper launched two years ago, brands were just starting to work with influencers and micro-influencers had barely
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